| Top > News > 2006 > June > 19 Jun 2006 |
Online Casino and Entertainment Industries Inextricably Linked |
| With the entertainment industry abuzz with reality TV shows, it was only a matter of time before the online casino industry began to take note. Wagering on the results of reality shows has increased dramatically over the last two years in the U.S. Now online casino fans in the UK are following in the lead of the American counterparts and starting to bet at online casino and sports betting sites on the results of several local TV shows. While American online casino fans are betting in record numbers on the results of “American Idol”, UK reality show “Big Brother” is proving to be one of the most popular shows for British online casino fans to bet on. In a recent airing of Big Brother, over 8.1 million viewers ensured that ratings peaked. Online casino sites have been offering odds on reality shows for some time; however the common consensus now seems to be that while viewers feel they can influence the results of their favorite show by voting, many are also keen to make money out of their interest too. Several analysts in the online casino industry have been discussing the growing trend of gambling sites offering odds for events in the entertainment industry. Betting on the entertainment scene is considered to help make online casino gambling more acceptable in the eyes of the general population due to the fact that it manages to avoid the associations of heavy gambling. |
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